People sign up for your emails because they want to know what’s coming up. So you need to send them emails to promote new products, events, or changes to your company. In this post, you will learn: What is a product launch email and what should you include in it? 10 Launch Email Ideas (With Tips) to Inspire Your Campaigns How to set up an automated email sequence to launch a product and create the right kind of publicity 50% of people make purchases because of a marketing email every month. Launch campaigns create the exposure your product needs to succeed. Create your product launch email with ActiveCampaign! Enjoy our 14-day free trial!
What is a product launch email?
A product launch email is a marketing message sent Cameroon Phone Numbers to inform you about a new product or service update from your company. Sending out mass emails won’t make you any sales. You’re already sold on your product. You’ve put in a lot of work. It may have taken you months, or even years, to get to this point. So you assume that the customer feels the same way. But it’s not like that. Customers care about their needs and wants … and whether your product is the solution they need.
The goal of a product launch email is to
Make a clear promise and show people how your Australia Phone Number List product can help them. Here are 10 launch email ideas that show you exactly how to do it. 10 Product Launch Email Ideas 1. Show the product Add photos, videos, gifs, animations or screenshots Provide relevant product details (such as stitching for a bag) Explore creativity in content composition Pay attention to the scenario, you want to maintain professionalism Use contrasting colors to your advantage (or to your product’s advantage) 2. Maintain your brand identity Pay attention to your brand’s tone of voice; it is very important not to deviate from what is already established. Count on copywriting or content professionals to keep your communication aligned. Use the colors and shapes defined for your brand, rely on design professionals to ensure that the experience (beyond aesthetics) is good for the user. 3. Offer an incentive when possible Send coupons or discounts to your customers to take advantage