Today, more than 330 billion emails will be sent worldwide. And tomorrow. And the day after. And every day after that. That’s twice as many emails per hour as there are people in the world. Many companies’ email lists number tens or even hundreds of thousands of contacts, and marketers are responsible for a considerable portion of that. With such a high volume of emails arriving in typical consumers’ inboxes every day, it’s no wonder that only a small percentage of them are opened, clicked on, or responded to. What if we carefully examined email marketing metrics like these and analyzed the results to understand precisely when the best time to send emails is?
That’s what we’re going to do in this article
We’ll take a look at several leading studies that Thailand Phone Numbers demonstrate the best time to send marketing emails for different industries and goals ( click-through vs. open rates). We’ll also provide a step-by-step guide to determining the best time to send emails for your business . When is the best time to send email marketing? In general, the best time to send a marketing email is between 10am and 2pm on Tuesday, Wednesday or Thursday. That’s a pretty broad range. It’s basically the middle of the day, the middle of the week. Part of the problem is that this is a very broad question.
What does “best time” mean?
Is it about the perfect time for open rates? For Brazil Phone Number List responses? For clicks? And what kind of emails are you sending? Shareholder updates? Promotional emails ? And are you sending plain text emails or HTML-enhanced emails ? And the truth is that, if we are speaking generically (without taking into account aspects such as the sector you are in, customer preferences, whether you serve a B2C or B2B audience , the types of emails you send, etc.), there is no magic solution. Ideally, you should do your own testing (something we’ll cover in more detail later in this article) to understand the best days
