Older people have the same motivations and values ​​as millennials,

It is confirmed that you now have a business model that really works. by verifying the existence of a market, effectively locating the potential clientele. Testing the hypotheses, Older people establishing a price. Define the sales channels and, finally, confirm the sales cycle. Only if the company finds a repeatable group of clients. Who follow […]

There are no millennials or old people, only more or less adequate professionals.

How can managers increase the motivation of their millennials while making the rest of the organization’s professionals more productive? I set out to answer these questions There are at Sage Summit, the largest forum for companies and professionals on digital transformation, innovation, technology, productivity and sales organized by on April 19 in Madrid (more than […]

How to motivate the collaboration of millennials and older people?

Understand and diagnose in detail the consumption generated in our facilities. 2. Reduce costs, thanks to identifying, evaluating and organizing the different energy saving How to opportunities . 3. Prioritize immediate actions with greater savings potential. 4. Optimize equipment performance , adjusting operating parameters. 5. Warn of inefficiencies , hidden consumption and deviations in electrical […]

WPP Advertising group’s third-quarter revenue increased by 3.8%

British advertising group WPP reported a 3.8% increase in comparable revenue less passed-through costs in the third quarter of this year, Reuters reports . The group raised its revenue forecast for the year , but tempered expectations related to operating margin growth. The company said it expects 2022 revenue to increase between 6.5% and 7.0%, […]

Beintoo uses your data to help advertisers and agencies in the development

Beintoo uses beintoo is a data-driven company. Therefore, which develops and implements innovation in the mobile field to support companies and guide them towards a data-drive-based approach through mobile advertising campaigns, Therefore, location intelligence products that support marketing strategies. , creativity and solutions to promote user engagement and conversion What is Beintoo’s value proposition in […]

Advertising investment grows 2.8%: digital channels and television lead

InfoAdex publishes the advertising investment report , which reflects that in the first nine months of the year, advertising investment has grown by 2.8% compared to 2021. With a total of 3,861.1 million euros , compared to 3,754, 4 million from January-September 2021. Specifically in the month of September of this year, investment grew by […]